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Comparative claims for breakfast cereals

Unione Italiana Food

Crunchy muesli and cereals

(MARKET COVERAGE 50.5%)
NUTRITIONAL VALUES g / 100g

Energy

Average: 1986 kJ / 475 kcal

Fats

Average: 21.1 g

Saturated fats

Average: 6.8 g

Carbohydrates

Average: 59.3 g

Sugars

Average: 21.5 g

Fibers

Average: 6.6 g

Proteins

Average: 8.4 g

Sodium / Salt

Average: Sodium 0.22 g / Salt 0.56 g

Cereals for children excluding muesli and crunchy cereals

(MARKET COVERAGE 55.5%)
NUTRITIONAL VALUES g / 100g

Energy

Average: 1664 kJ / 394 kcal

Fats

Medium: 5.2 g

Saturated fats

Average: 1.6 g

Carbohydrates

Average: 76.5 g

Sugars

Average: 25.6 g

Fibers

Average: 5.0 g

Proteins

Average: 7.5 g

Sodium / Salt

Medium: Sodium 0.33 g / Salt 0.83 g

Cereals for Adults excluding muesli and crunchy cereals

(MARKET COVERAGE 47.8%)
NUTRITIONAL VALUES g / 100g

Energy

Average: 1582 kJ / 374 kcal

Fats

Average: 3.4 g

Saturated fats

Average: 1.4 g

Carbohydrates

Average: 71.5 g

Sugars

Average: 14.3 g

Fibers

Average: 9.1 g

Proteins

Average: 9.8 g

Sodium / Salt

Medium: Sodium 0.33 g / Salt 0.83 g

Bars

(MARKET COVERAGE 44.8%)
NUTRITIONAL VALUES g / 100g

Energy

Average: 1765 kJ / 421 kcal

Fats

Average: 14.5 g

Saturated fats

Average: 4.7 g

Carbohydrates

Average: 58.4 g

Sugars

Average: 24.7 g

Fibers

Average: 8.5 g

Proteins

Average: 9.5 g

Sodium / salt

Medium: Sodium 0.19 / Salt 0.47

Updated on 01/07/2021